Summer Infant, a $200M+ company that sells baby products, asked us to help them create a memorable commercial as part of the launch effort of their innovative Born Free Breeze baby bottle. This new design enables parents to share more special moments with their special ones by significantly reducing the time it takes to clean bottles.


We captured those precious moments using the Phantom Flex 4K, a super high speed camera, which enabled the micro-expressions of the parents/baby interactions to be captured clearly. The slow motion shots reveal a lot about the depth of emotion and the connections between baby and parent, and it has turned out to be one of our favorite projects. Working with babies and high speed cameras is challenging, but loads of fun, and the video we produced helps to paint a wonderful picture that depicts the amazing relationship between parent and child.